Launch of the new brand platform and identity of new Bourjois Paris « JOYFULLY PARISIAN ».
Lots of digital films ans stills contents dedicated to Parisian beauty tips, how to, tutorials etc…
Starring iconic products and the main beauty influencers casted by L’Ecurie, such as Léna Simone, Clara Berry, Léa Bonneau, Prune Pauchet AND CLAIRE GUENA.
Films by director Marilou Daube (@cavalerie) and photos by Gianluca Fontana.
Production by L’Ecurie and Art Buy by Eleonore Serbin.